Digital Byte 44: The Magic Email
June 18th, 2024
We’ve all been there—sending emails to potential clients or collaborations and getting no response. It's frustrating and time-consuming, but what if I told you there's a simple, effective way to break the silence and get the replies you need? Enter the Magic Email.
As entrepreneurs, we thrive on communication and timely responses. However, sometimes our emails get lost in the shuffle, and weeks can go by without a word. That’s where the Magic Email comes in. It’s a straightforward approach to reviving cold leads and getting a response.
Here’s the Magic Email text for you to copy and paste:
Subject: Have Your Priorities Changed?
Since I have not heard from you on this, I have to assume your priorities have changed.
That’s it. Just one line.
This email works because it’s direct and taps into the recipient’s natural aversion to loss. By indicating that you’re moving on, you prompt them to respond quickly if they still value the opportunity. It's the email equivalent of walking away at the park and hearing your kids shout, “Wait!” as they run to catch up.
You might think this approach is too blunt, but it’s not. It’s just business. The person who hasn’t replied to your emails may be busy or overwhelmed, and this email helps bring your message back to their attention. Worst case, you get no response and know it’s time to move on. Best case, you get a prompt reply and can move forward with your plans.
I’ve personally used this email to revive cold leads and finalize deals. The results are consistently impressive. Recently, I sent this email to two silent prospects, and both responded within hours. It’s seriously like magic.
As entrepreneurs, our time is incredibly valuable. Instead of wasting it chasing down unresponsive leads, use the Magic Email to quickly determine who’s still interested and worth pursuing.
Give it a try, and let me know if it works for you.
Best,
Sydney Addis
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