The Blog
Digital Byte 68: Talent Alone is Not Enough
One of the hardest hiring lessons to learn is this: talent alone is not enough.
On paper, someone can check every box. The portfolio, the certifications, the confidence in their abilities. You look at their experience and think, “finally, someone who can take this off my plate”. But then the work begins, and you realize something much more important is missing.
Values.
Digital Byte 67: When Everything Feels Hard, Try This
As we move into Thanksgiving week, I’ve been thinking a lot about gratitude. Not the kind you list off quickly, but the kind that shows up when life feels heavy.
The kind that shows up on the long days. The overwhelming days. The “nothing is working the way I planned” days.
Digital Byte 66: Progress Doesn’t Have To Be Loud To Be Powerful
Before my trip to China, I would have defined successful progress as fast, competitive, and a little chaotic.
The kind of growth that feels like a race, where speed and disruption are the benchmarks of success.
After spending two weeks there, I gained a new appreciation for what progress can look like when it’s collective.
Digital Byte 65: Your five closest friends
You are the sum of your five closest friends.
Not because you copy their choices exactly, but because proximity shapes possibility. Their habits rub off. Their ceilings become your ceilings. Their language shapes what you think is possible.
The Best Lead Generation Companies for Real Estate Agents
As a real estate agent, your time is best spent building relationships and closing deals, not chasing cold leads or testing ad copy. That’s where a real estate marketing agency can make all the difference.
Every agent wants more leads, but not all lead gen is created equal. Let’s break down the biggest names.
Digital Byte 64: Unfinished Lessons
The Jewish calendar marks time differently than the one hanging on most of our walls. Instead of January, the year begins in the fall with Rosh Hashanah, literally, the “head of the year.” It’s both a celebration and a spiritual reset, often marked by eating apples dipped in honey to symbolize the hope for sweetness ahead.
But unlike a typical New Year’s Eve, Rosh Hashanah isn’t just about festive beginnings.
Mistakes Experienced Real Estate Agents Still Make (And What to Do Instead)
It’s easy to assume that experienced agents are not prone to making mistakes. But the truth is, even top producers fall into patterns that quietly hold them back from even bigger earnings. These mistakes don’t happen because they are new to the business. They happen because of outdated habits, overconfidence in skills that worked years ago, and a lack of marketing systems that run in the background.
Digital Byte 63: This Is Easy to Fix
When I was struggling to scale my company, most of my challenges came from my team. At the time, every obstacle felt heavy: a missed deadline, a lack of communication, a mistake that created ripple effects. My first thought was always, This is so hard. I’m so drained.
Then a coach gave me a simple but game-changing piece of advice: “Instead, tell yourself, ‘This is easy to fix.’”
Are Open Houses Still Worth Having in 2025?
Open houses have been an essential part of real estate marketing for decades. Potential buyers have a chance to walk through a home, imagine themselves living there, and connect with an agent in person. But with buyers’ habits changing and digital tools making it easier to explore homes online, you might be asking: Are open houses still worth your time and effort in 2025? We think so, but the reason is probably not what you were thinking.
How to Use a $10K Marketing Budget to Double Your Real Estate Business
If you had $10K to put into your business today, where would you spend it? Does buying more leads, signing up for new platforms, or running ads come to mind?
Those can bring quick results, but they rarely build a foundation for long-term growth.
The truth is, doubling your real estate business is less about adding names to your CRM and more about being intentional about your real estate marketing budget. The right investments create scalable systems and strengthen relationships that, in turn, generate consistent referrals.
FREE RESOURCE
FREE RESOURCE
Freebie: Real Estate Email Automations Guide
Automating your systems is key. In this guide you’ll learn our favorite tools to use, have a step by step system, and two free email sequences to get you going.
