Email is a form of communication that we use every single day, yet most of us only know the basics. As entrepreneurs and small business owners, we need to be using email to its full potential in order to streamline our businesses. In this blog post, we will go over some amazing email features that you were never taught, including how to use the BCC function, set up automated email platforms, create templates for commonly sent emails, design signatures, and utilize Google Groups. Let’s get into it!

Using the BCC Function

The BCC function stands for “blind carbon copy” and it allows you to send an email to multiple people without everyone knowing who you’re sending it to. This is a great tool to use if you want to keep your list of contacts confidential. To BCC an email, simply add the email addresses of the people you want to send the email to in the BCC field.

Setting up Automated Email Platforms

There are many different automated email platforms that you can use in order to streamline your small business, such as MailerLite, Klaviyo, and Constant Contact. These platforms allow you to automate your emails so that they are sent out at a specific time or after a certain trigger has been activated. This can be a great way to stay in touch with your clients or customers without having to put in too much time or effort!

Creating Templates for Commonly Sent Emails

One way to streamline your small business is by creating templates for commonly sent emails. This way, you won’t have to start from scratch every time you need to send out an email, which can be time-consuming. Some examples of commonly sent emails include onboarding emails after reaching a potential customer, hiring emails, and promotional emails.

Creating Signatures

Another great way to streamline your small business is by creating signatures for your email accounts. In case you aren’t aware of what we are referring to, a signature is simply a block of text that appears at the end of your emails. It can include your name, contact information, website URL, and any other relevant information you would like to add. Having a signature at the end of your emails not only looks nice and professional, and also saves time because you won’t have to type out this information every time you send an email. We even created this super awesome Instagram post to show you how to have stylized signatures.

Setting up Google Groups

Google Groups is a feature that allows you to easily add multiple people to one email chain. This is a great way to keep everyone in the loop without having to individually add each person’s email address every time you need to send an update. To set up a google group, all you have to do is go to Google Groups, create a new group, and add the people who you want to be included. I personally love doing it by client especially when I often have to CC the same people every time.

Email is a powerful form of communication that every entrepreneur and small business owner should be using to streamline their business. We hope you learned some new email features that you think would benefit you.!. Try out these recommendations and see how they can help improve your efficiency!

Contact us to get more help crafting emails and growing your business!